Purple

Elomi’s most loved Matilda Plunge Bra in our Sugarplum hue is the perfect enchanted companion! Adorned with our iconic bead embroidery, its ombre palette of soft metallic yarns dances from deep burgundy to blush pinks. Crafted with three-section cups...

The new jacquard design has arrived! Leni's extra fine texture creates a sophisticated and feminine look. The exclusive jacquard fabric is more than just visually striking. With no side seams, the side back and the stretchy and padded comfort straps...

Fairy-like beauty: in the new Rosemary specialist bra, floral and graphic lace combine to create a confident, new romantic look. The look in black is sophisticated: underlaid with light blue charmeuse, the lace and graphic all-over check look feminine...

Irresistibly sexy, the Tegan Lace Back Hipster is designed with a delicate scalloped floral lace in the back and a smoothing, uniquely shined front. Perfect for everyday wear. Tegan Lace Back Hipster Boyshort. *This style runs...

Youmita 32601 Center Bow Detail, Snap Button Closure Floral Lace Teddy Bodysuit Shop the Youmita Floral Lace Teddy Bodysuit with elegant center bow detail and snap-on button bottom closure Center Bow Detail Snap on button bottom closure 85% Nylon / 15%...

*Buy 2 or more & save $10 each!* Our most popular bra month after month! You found one of the most comfortable bras on the market. Evelyn & Bobbie is a woman owned business and the product is woman designed.  Wirefree bras can be supportive, and...

Our iconic soft Italian floral lace collection known for its innovative stretch and return in an array of shimmering colors. The top selling Never Say Never lace Collection is a must-have for any lingerie wardrobe. The Never Say Never Plungie Longline...

The cult-classic Never Say Never Hottie Hotpant is an all-lace panty renowned for its super flattering fit, no-budge lace, and all-day comfort. NEVER07ZL Low rise boyshorts. Soft, stretch scalloped lace that lays flat. Stretchy lace at waistband...

Never Say Never is loved for its beautiful floral pattern and innovative lace. Crafted in Italy with the highest quality materials. Mid natural rise. Designed as a perfect fit between low rise and high rise thongs. Soft, wide 11cm waistband for a...

This  lace trimmed bralette introduces a cotton blend bra with all the benefits you know and love!  Molded, wire-free cups, soft cushioned bottom band and a comfy compression fit with an unexpected lift for all-day support. Naturally breathable...

Uses the UK sizing system. This brand starts with a D cup in most styles, then continues D, DD, E, F, etc. up to a UK K cup. Visit our FAQ to find your equivalent cup size in other sizing systems. If you aren't sure of your size, please give us a call...

Elomi’s most loved Smooth Molded Non Padded Bra is now here in our Midnight colorway. It’s the perfect addition to your bra-drobe for a touch of quiet luxury that is all about everyday elegance and undeniable comfort. Crafted from unlined, ultra-light...